Sunday, November 17, 2019

Emile Durkheim Essay Example for Free

Emile Durkheim Essay Emile Durkheim (1858-1917) is rightfully considered by many as the father of sociology. Durkheim is responsible for incorporating sociology as a science, into the French academic curriculum, when he initiated the â€Å"Science Sociale†. The ‘Division of Labor in Society’ is among his most noted works. In 1879, he joined other political and intellectual leaders like socialist Jean Jaures and psychologist Pierre Janet in the famous Ecole Normale Superieure. His four important works were ‘Division of Labor in Society’ (1893), ‘The Rules of Sociological Method’ (1894); ‘Suicide : A Study in Sociology’ (1897) and ‘The Elementary Forms of the Religious Life’ (1912) (Durkheim). Durkheim’s Views on Social Bonding Emile Durkheim is one of the earliest sociologists who used a scientific approach in studying sociology. He emphasized the importance of socialism in philosophy, law and history. In his book ‘Division of Labor in Society’ (1893), Durkheim talks about relationship and bonding among individuals within a society. Society is likened to a live organism having various systems to perform the essential functions of the society. The social state is maintained by the people through their adherence to social rules associated with strong beliefs. He reveals two types of social bonding or cohesion in a society, which he termed as mechanical solidarity and organic solidarity. According to Durkheim, the mechanical solidarity was more applicable to pre-industrial societies in which individuals had similar or nearly similar work, thus ruling out inter-dependence. Here the cohesion was formed and sustained by the existing social system and was therefore dependent on the system as a whole. On the other hand, increased industrialization in developing societies; find people taking to various activities. People begin to diversify in their work and related activities, with some getting more and more sophisticated or specialized too. Demarcation of labor is more visible here, resulting in interdependence of individuals within a society; and Durkheim calls this bonding as organic solidarity. According to Durkheim, society to a big extent is controlled by integrity or morality, which ensure that people’s aspirations are within reasonable and socially accepted limits. In individualistic societies, the level of social integration is low which is further lowered as the individualism factor rises. Durkheim was of the view that organic solidarity is more cohesive than mechanical solidarity because we depend more on the differences existing between us rather than the similarities between us. He also noted that the rate of suicide is inversely proportional to the level of integration existing in the society. He reasoned out that the suicide rate fell during the Second World War because war played the role of a social integrator. Durkheim was of the view that only a stable and hierarchical society would be suitable for us, given our emotional and psychological framework. Durkheim saw social facts as being different from psychological facts and maintained that social life is not purely based on psychological facts (Smelser). Durkheim had earlier maintained that social life was held by the legal system. He then shifted his stand to emphasize that moral rules become internalized and begin to exist independent of the individual. Constraints on an individual are no longer a external factor, but a moral obligation (Coser, 1977). He saw social solidarity as a pure moral phenomenon, which cannot be observed or evaluated, but suggested that it could be studied using an external index. The social solidarity factor could be studied by correlating and interpreting external parameters relating to tastes in art, costumes etc.

Thursday, November 14, 2019

What Happens When Machines Become Conscious? :: The Age of Spiritual Machines Technology Essays

What Happens When Machines Become Conscious? Some leading techno-pundits like Ray Kurzweil believe that machines will become conscious within our lifetimes. In his book, The Age of Spiritual Machines, Kurzweil writes that computers will, â€Å"increasingly appear to have their own personalities, evidencing reactions that we can only label as emotions and articulating their own goals and purposes.† He goes even further to say that the computers will â€Å"appear to have their own free will†, and â€Å"have spiritual experiences† (Kurzweil 6). This is an astounding prediction, but one that is echoed by many of today’s artificial intelligence (AI) theorists. In this brief discussion, I will bring into focus some of the questions surrounding the topic of intelligent computers and consciousness. Whether or not computers will be conscious or spiritual in the future, the fact remains that they are increasingly able to accomplish tasks which were thought only achievable by humans, such as playing chess, or even reading printed text aloud to assist the blind. Stanford computer scientist John McCarthy believes that the only reason computers cannot do some tasks as well as humans is that we do not have an actual understanding of how we solve the problems ourselves. He writes that, â€Å"whenever people do better than computers on some task or computers use a lot of computation to do as well as people, this demonstrates that the program designers lack understanding of the intellectual mechanisms required to do the task efficiently† (McCarthy 2004). This lack of understanding of underlying mechanisms is apparent in the situation when experts in a field cannot fully explain how they accomplish a complex task, such as playing the saxophone or swinging a golf club, which they ma y only fully understand on a subconscious level. As brain researcher Fred Genesee (2000) writes, even the human learning process can be seen as a kind of â€Å"programming†: We now think that the young brain is like a computer with incredibly sophisticated hardwiring, but no software. The software of the brain, like the software of desktop computers, harnesses the exceptional processing capacity of the brain in the service of specialized functions, like vision, smell, and language. All individuals have to acquire or develop their own software in order to harness the processing power of the brain with which they are born. Alas, if only we could find a better way to teach the computer how to solve problems, rather than the current programming methods! Kurzweil suggests that in the future we will be able to use detailed, non-invasive scanning of the human brain to replicate a brain’s structure inside a computer (53).

Tuesday, November 12, 2019

Ikea report Essay

Executive summary This report describes the importance of market research, the target market and market segmentation. How a business can use a situation analysis and SWOT to provide a direction for Ikea. This examines how types of customers and buyer behaviour will impact marketing strategies. Evaluates as a key marketing strategy for Ikea as a case study. Analyses marketing strategies can be used to achieve marketing objectives and describes some ethical and legal things that a business must manage and respond to while marketing. Business Overview Ikea is a well-known global brand with hundreds of stores across the world. In order to improve performance, it must assess its external and competitive environment. This will reveal the key opportunities it can take advantage of and the threats it must deal with. Ikea responds to both internal and external issues in a proactive and dynamic manner by using its strengths and reducing its weaknesses. Through this, Ikea is able to generate the strong growth it needs to retain a strong identity in the market. Ikea’s passion combines design, low prices, economical use of resources, and responsibility for people and the environment. The company’s products, processes and systems all demonstrate its environmental stance. For example, clever use of packaging and design means more items can fit into a crate, which means fewer delivery journeys. This in turn reduces Ikea’s carbon footprint. Ikea believes that there is no compromise between doing good business and being a go od business. It aims to go beyond profitability and reputation. Ikea is intent on becoming a leading example in developing a sustainable business. This will create a better everyday life for its customers. Market research When Ikea conducts market research it is important that the business first determines its information needs. The business should have some idea about the type of information it is looking for. It could vary from customer profiles or brand awareness through to attitudes towards certain new products. Once its information needs are established, the business can determine the most appropriate research method. This is primarily done by IKEA group although individual stores would use sales reports in order to  gather data about the types of customers and popular products that are particular to the area or store. The Target Market The target market is a group of customers for whom a particular product has been developed. The business hopes that these people will buy the product when it is made available in the marketplace. Some products appeal to all consumers, while others have limited appeal. A business needs to understand the nature of consumer markets. The three types of markets Ikea appeals to are Consumer, Mass and niche. The products in Ikea produce are universal to all and with their flat pack design they fall into the niche market. Ikea focuses on meeting the customer demands and satisfying their needs. Ikea’s main focus is that of the selling orientation. Market segmentation Market segmentation is the process of breaking down a total market into small markets It allows businesses to focus their efforts and resources on a section of the market. By focusing on a particular target group, It would consider the features that consumers of this target group would be looking for in a product, the appropriate promotional strategies to generate awareness of and sustain interest in the product, and the most suitable pricing policies and distribution channels. Market segmentation and product/service differentiation,Demographic segmentation, dividing consumers into groups based on selected demographics, so that different groups can be treated deferent Situation analysis and SWOT Situation analysis is the way in which a business can examine the current position within the market and provides them with direction for their marketing campaign. SWOT is the first stage of planning and looks at the Strengths, Weaknesses, Opportunities and Threats involved in a project or business venture. For example, one of Ikea’s key strengths is its strategic aim to use no more material than necessary in the production of each item. One particular table, the NORDEN table, uses knotty birch wood. The knots in this wood usually mean it is rejected by other retailers and manufacturers as unsuitable for use. However, IKEA has made the knots part of its design feature. Types of customers. psychographic segmentation, this is based on lifestyle and personality, values and interest, Ikea does not divide the store into sections but you have to walk through the whole store before you can exit, this is a strategy to sell more products. The types of customers vary from people, households, firms, educational institutions, government, clubs and societies, religious organisations. The customers that account for most of Ikea’s sale is the bold customer. Ikea is a business that is not aiming towards a purchase occasion but the usage rate of their product, being household items they aim for their products to last well and function to a good quality standard. Ikea has a good user loyalty with a wide range of buyers from the types of customers. Consumers see how affordable Ikea products are and how well they last, as long as they don’t mind putting the product together. The buying process would not be different from Ikea customers but the free yearly catalogue gives purchasers time to plan a trip to Ikea as the Ikea stores are not usually located conveniently due to the large floor space required to house their product. Ikea stores are not usually located outside the inner metropolitan area for this reason. There are psychological, sociocultural, economic and government reasons why people shop or don’t shop are Psychological segmentation Branding. Ikea is ranking 41 in the world’s most valuable brands. The brand name alone is worth 8 million. The brand image for Ikea stands for affordable, contemporary design and its flat pack product range that gives Ikea its identity. The brand name or logo essentially provides a message to the people of the quality and value associated with that product, when they see it they immediately form judgements on the quality, a strong brand name is essentially enhancing the relationship between a business and its customer. Marketing and strategies Product Ikea’s products are tangible, Product matters because it is the reason that customers go to Ikea in the first place. Ikea has the market in flat pack furniture and the unique design attracts customers and meets their needs, this product could include the prestige of owning the product which would also relate to psychological factors. Place Place matters because it is how the customers access the product. The Ikea experience is more than just products, it is a retail concept laid out in such a way that families, singles, couples etc. can enjoy shopping for furniture. A day at Ikea has been described as more of an outing than a shopping trip. Price Price matters because it is at the heart of the Ikea concept. Flat pack furniture cannot compete on price with upmarket, fully assembled pieces, so it is essential that Ikea continues to keep its prices below the competition. Price including pricing methods, market and competition based, Competition based pricing is the commonly used pricing strategy. Promotion Promotion is the most public aspect of marketing and it matters because it helps to drive customers into the stores in order to buy furniture. Ethical and legal. Ikea is recognised as a business that is both legally and ethically a responsible business that looks beyond profit and develops a positive workforce with these practices, advertising is very powerful in developing the wrong or wright idea and misleading advertising is bad ethics. Developing products in 3rd world country is considered unethical because they get payed well below minimum wage. Ikea produces environmentally responsible products, the flat pack design would be argued that it minimizes wastage and the cardboard would be environmentally friendly. The role of consumer law deals with Deceptive and misleading advertising which could be false information about products features and content, false special offers which don’t exist and  overstating the benefits that a product will provide to the consumer. Price discrimination, giving preference to some retail stores by providing them with lower prices than is offered to the competitors of those retailers. The competitor and consumer act aims to discourage the price discrimination in the business environment. Implied conditions and warranties is a great way for a business to ensure the product will last at least the warrantee time, this attracts customers and the consumer expects the business to fulfill their legal obligation to provide a refund or replacement or the product if there is a manufacturing problem within the warranted date, regardless the business by law. Resale price maintenance, this aims to balance the profit maximization of a business, Ikea ensures that the quality of a product in one country doesn’t differ from another. A manufacturer cannot refuse to sell the goods to a retailor if the retailor intends to sell the product for below the recommended price.

Saturday, November 9, 2019

Optimistic or Numb Essay

For years, poverty is one of the pressing issues that India faced, and being the country that have one third of the world’s poor, most Indians are leading a life that people in the modern society can never imaging. They never had ample food to satisfy their hunger, nor a place to sleep and of course, not having clothes to wear and tear. Dangers were always around them and people would be killed so easily like if one is crushing an ant. And because of this, most of them give up hope and stop struggling to improve their lifestyle, and it is to the extent that they became too adaptable to misery and give up their rights of pursuing happiness. In the story â€Å"The Grass-Eaters† by Krishnan Varma, the main couple, Ajit Babu and his wife, Swapna are depicted as the poorest people in the Indian society, they lived a refugee’s life and are constantly on the move, even though Ajit Babu was a school master and is well educated, he was not leading a stable life. Despite the optimism attitude that Ajit Babu adopts towards the poverty and miseries he suffered, there actually lies a deep sense of despair underneath it. In order to comfort themselves and the couple forced themselves to give up some human nature for adapting the environment. This is why he is able to grow so accustomed in seeing the darkest side of society that he is able to watch it in peace and contentment. The author used symbolism to emulate the reality behind those contradictions, and to create a couple like them, â€Å"grass-eaters†, â€Å"home†, â€Å"railway† and â€Å"night blindness† (167-170) are a few symbols the author used to offer a distinctive angle of interpretations of this short story. Firstly, the most obvious symbol, the grass-eaters and since it is sets as the title, the author must have his own reason to this. This symbol plays an important role in the story development, as generally Grass-eater is use to define a type of animal rather than a person who is vegetarian. By using â€Å"Grass eater†, the author is trying to covey the idea that these people living in poverty are no longer living in conditions fit for human survival, but reduced to animals instead. In the later part of the story, the author describes Swapna as â€Å"fang bared, claws out†(167), which depict that she possess animalistic instincts. Secondly, in a good story, there is at least an important idea that the author is trying to convey and usually there will be hints running through the whole story. In this story, several repeats of the word â€Å"home† can be found easily. They refer to different places, or in this case, solid objects which plays different roles, but overall they share a similar meaning, that is to symbolize the incapability to control of one’s fate, especially for the poor. Commonly when it comes to home, most of us will link it with words like stability, security, family, privacy, comfort, memory and the most important, your roots. But, in this story, home does not represent this at all. Since the couple is constantly on the move, it shows the instability their life, from the start, they have to leave their own state, where their roots are and travel miles to Calcutta to avoid the riots in East Bengal (167). In their first â€Å"home†, which is nothing more than a footpath, it is so crowded that once you leave your place at night, you will not be able to find your place again (167); and there is no privacy, as sharing one home with strangers is very common, not only that, there is no security at all, since one might lose an ear by spending a night at such a place (167). In their second â€Å"home†, which is a wagon, even though they manage to get all the privacy they want, it is very insecure, since â€Å"That was not the only we went to bed in Calcutta and woke up in another place†(168). While privacy is very important to us but it is something we take for granted, but to the couple it is a heaven-sent gift. In order to let their fourth kid, Prodeep to be born in a proper place, they move to a â€Å"cement concrete pipe† (168), and it actually make Swapna feel very comfortable. As seen, the poor are very contented with such small improvement. This show they have when through a great deal of torment. In their last or most current home, the roof, Ajit Babu is pleased with the surrounding as the rental is cheaper as compare to other tenant yet they have much more space for their son to play (169). In this story, perhaps the author creates the absence of the common meaning of a â€Å"home† to show that, the places they live in badly lack stability, security, privacy, comfort and memory and only death will then grant the couple a place with all the things they lack of. As seen in the story, there is an eternal home to the couple, which is their tombs, the phrase â€Å"We have a son to do our funeral rites when we died†(170) appeared twice, and from this we can infer that the place can serve as a stable, secure, private and comfortable home for the couple. Since this is what the realistic world cannot give, so they resort to the reincarnation and hope that in their next life, life will be much fairer to them. This show that to the poor, maybe death is better than life in this real world. Thirdly, most of the couple’s homes are near a railway, which have a long, endless shape, and at some point of time make one feel like it is an never-ending way, just like life is endless, since you never know when will it endless and watching the approaching and departing train as though it’s a cycle, which is just like life. In the story, the couple are Hindus and Hinduism is a religion that holds the belief in reincarnation, where souls are being evolved through many evolutions. Therefore the railway has a meaning of being rebirth by linking the present and future. And since the couple are travelling to and fro the railway, it might symbolize their process of being rebirth into a better life, which we can see, that they are able to improve their living conditions as the story progresses. Finally the last symbol, night blindness, the author described as the couple as â€Å"nightblind† (169), there is three different interpretation to this, first, it could be refer as an illness, which is results from lack of certain necessary nutrition, since the couple are so poor, they are not able to afford food that can provide enough nutrition. Second, one can interpret night-blindness as a result of no electricity, because they can’t afford the electricity bills, thus they are unable to navigate themselves around in the dark. Both inferences are a subtle highlight that poverty is one of the pressing issues and people are suffering from illness and diseases because of it. However, night-blindness can also be interpreted being optimistic, in this case being blind to the darkness in life and the obstacles that they may experience, as the only way to survived in this realistic world, is to be numb to the sufferings that occur even if is against their own will. In this story, the author showed the reality of the poorest people in his society, through a way of symbolism. The optimism that Ajit Babu has is in fact a kind of escape from reality. He chooses the easier way out by ignoring the sufferings he face, rather than facing them and fight for his own happiness. Poverty certainly is awful. But what really matters is to try whatever means possible to fight against it, rather than pretend to be â€Å"enjoying† the poverty and believe in the so-called optimism. Works Cited Varma Krishnan. â€Å"The Grass-Eaters. † 1985. Rpt. in The International Story: An Anthology with Guidelines for Reading and Writing about Fiction. Ruth Spack. New York: St. Martin’s, 1994. 167-170

Thursday, November 7, 2019

History of the Woodstock Music Festival of 1969

History of the Woodstock Music Festival of 1969 The Woodstock Festival (aka An Aquarian Exposition: Three Days of Peace and Music) was a three-day concert (which rolled into a fourth day) that involved lots of sex, drugs, and rock n roll, plus a lot of mud. The Woodstock Music Festival of 1969 has become an icon of the 1960s hippie counterculture. The festival took place on August 15-18, 1969, at Max Yasgurs dairy farm in the town of Bethel (outside of White Lake, New York). The Organizers of Woodstock The organizers of the Woodstock Festival were four young men: John Roberts, Joel Rosenman, Artie Kornfeld, and Mike Lang. The oldest of the four was only 27 years old at the time of the Woodstock Festival. Roberts, an heir to a pharmaceutical fortune, and his friend Rosenman were looking for a way to use Roberts money to invest in an idea that would make them even more money. After placing an ad in The New York Times that stated: Young men with unlimited capital looking for interesting, legitimate investment opportunities and business propositions, they met Kornfeld and Lang. The Plan for the Woodstock Festival Kornfeld and Langs original proposal was to build a recording studio and a retreat for rock musicians up in Woodstock, New York (where Bob Dylan and other musicians already lived). The idea morphed into creating a two-day rock concert for 50,000 people with the hope that the concert would raise enough money to pay for the studio. The four young men then got to work on organizing a large music festival. They found a location for the event up in an industrial park in nearby Wallkill, New York. They printed tickets ($7 for one day, $13 for two days, and $18 for three days), which could be purchased in select stores or via mail order. The men also worked on organizing food, signing musicians, and hiring security. Things Go Very Wrong The first of many things to go wrong with the Woodstock Festival was the location. No matter how the young men and their lawyers spun it, the citizens of Wallkill did not want a bunch of drugged-out hippies descending on their town. After much wrangling, the town of Wallkill passed a law on July 2, 1969, that effectively banned the concert from their vicinity. Everyone involved with the Woodstock Festival panicked. Stores refused to sell any more tickets and the negotiations with the musicians got shaky. Only a month-and-a-half before the Woodstock Festival was to begin, a new location had to be found. Luckily, in mid-July, before too many people began demanding refunds for their pre-purchased tickets, Max Yasgur offered up his 600-acre dairy farm in Bethel, New York for  the location for the Woodstock Festival. As lucky as the organizers  were to have found a new location, the last minute change of venue seriously set back the Festival timeline. New contracts to rent the dairy farm and surrounding areas had to be drawn up and permits to allow the Woodstock Festival in the town had to be acquired. Construction of the stage, a performers pavilion, parking lots, concession stands, and a childrens playground all got a late start and barely got finished in time for the event. Some things, like ticket booths and gates, did not get finished in time. As the date got closer, more problems sprung up. It soon appeared that their 50,000 people estimate was way too low and the new estimate jumped to upwards of 200,000 people. The young men then tried to bring in more toilets, more water, and more food. However, the food concessionaires kept threatening to cancel at the last minute (the organizers had accidentally hired people who had no experience in concessions) so they had to worry about whether or not they could airlift in rice as a backup food supply. Also troublesome was the last-minute ban on off-duty police officers from working at the Woodstock Festival. Hundreds of Thousands Arrive at the Woodstock Festival On Wednesday, August 13 (two days before the festival was to begin), there were already approximately 50,000 people camping near the stage. These early arrivals had walked right through the huge gaps in the fence where the gates had not yet been placed. Since there was no way to get the 50,000 people to leave the area in order to pay for tickets and there was no time to erect the numerous gates to prevent even more people from just walking in, the organizers were forced to make the event a free concert. This declaration of a free concert had two dire effects. The first of which was that the organizers were going to lose massive amounts of money by putting on this event. The second effect was that as news spread that it was now a free concert, an estimated one million people headed to Bethel, New York. Police had to turn away thousands of cars. It is estimated that about 500,000 people actually made it to the Woodstock Festival. No one had planned for half a million people. The highways in the area literally became parking lots as people abandoned their cars in the middle of the street and just walked the final distance to the Woodstock Festival. Traffic was so bad that the organizers had to hire helicopters to shuttle the performers from their hotels to the stage. The Music Starts Despite all the organizers troubles, the Woodstock Festival got started nearly on time. On Friday evening, August 15, Richie Havens got up on stage and officially started the Festival. Sweetwater, Joan Baez, and other folk artists also played Friday night. The music started up again shortly after noon on Saturday with Quill and continued non-stop until Sunday morning around 9 AM. The day of psychedelic bands continued with such musicians as Santana, Janis Joplin, Grateful Dead, and The Who, to name just a few. It was obvious to everyone that on Sunday, the Woodstock Festival was winding down. Most of the crowd left throughout the day, leaving about 150,000 people on Sunday night. When Jimi Hendrix, the last musician to play at Woodstock, finished his set early on Monday morning, the crowd was down to only 25,000. Despite the 30-minute lines for water and at least hour-long wait to use a toilet, the Woodstock Festival was a huge success. There were a lot of drugs, a lot of sex and nudity, and a lot of mud (created by the rain). After the Woodstock Festival The organizers of Woodstock were dazed at the end of the Woodstock Festival. They didnt have time to focus on the fact that they had created the most popular music event in history, for they first had to deal with their incredible debt (over $1 million) and the 70 lawsuits that had been filed against them. To their great relief, the film of the Woodstock Festival turned into a hit movie and the profits from the movie covered a large chunk of the debt from the Festival. By the time that everything was paid off, they were still $100,000 in debt.

Tuesday, November 5, 2019

Should You Really Be A Creative Writing Major

Should You Really Be A Creative Writing Major SAT / ACT Prep Online Guides and Tips So you’re thinking about majoring in creative writing! Completing an undergraduate creative writing program can be a great way to explore your love of fiction or poetry and hone your craft. As edifyingas a creative writing major can be, it may not be what you expect.Dedicated creative writing majors are also quite uncommon, so if you're committed to getting your degree in that subject, you'll have a narrower pool of possible colleges. Thispost will help you decide whether acreative writing major is right for you. Feature Image: Nilufer Gadgieva/Flickr Many Great Schools (with Awesome Writing Classes) Don't Have a Creative Writing Major As I mentioned above, creative writing is a relatively rare major, so if you're solely focused on schools with a dedicated creative writing degree, you might miss out on schools that could be a great fit for you. Keep in mind that a lot of school that don’t offer specific majors still have great opportunities to pursue creative writing, whether by completing a minor, contributing to the campus literary journal, or simply taking classes. Even if you know you want to study creative writing, tryresearching the opportunities available at differentschools with an open mind. You might be surprised by what you find! You're Going to Have to Read- A Lot I once had a friend who loved writingbut hated reading- especially if he had to analyze the text. If you tend toagree with him, and would rather be submerged in a vat of ants than write a paper about Virginia Woolf's use of symbolism to comment onWorld War I inThe Waves, this course of study isn't right for you. Most creative writing majors are run by the English department, and, in fact, many are special tracks within the English major. As such,they involve a lot of reading of all kinds, including fiction, plays, poetry, and literary theory. I was an English major in undergrad, and we were expected to read a roughly book a week in each class. Some were long (I had one professor assign the longest single volume novel in the English language) and some were short, but it added up to a lot of books! You’ll also have to write critical essays analyzing theseworks of literature- if you really only want to write your own fiction or poetry, consider majoring in something else and taking creative writing classes as electives. (Martin/Flickr) You Don't Need a Specific Major to Be a Writer Writing isn't like engineering: you don't need a specific degree to pursue it professionally. The only thing that you need to do to be a writer is to write. Most writing jobs, whether in publishing, journalism or teaching, don’t require or even expect you to have majoredin creative writing. For the few positions that do require a writing degree, which are almost exclusively in academia,you'll actually need a graduate degree (generally an MFA). Studying writing in school is a great way to motivate you to work on your writing andto get constructive feedback(more on this below), but it’s not the only way. A lot of great writers studied something totally unrelated to writing or didn’t go to college at all. You Can Learn A Lot From Really Focusing on Writing So far I've focused mostly on reasons you might not want or need to major in creative writing, but there's one very good reason to do so: you'll spend a lot of time writing,talking about writing, and reading your peers' writing. One of the key features of any creative writing major is the workshop- a small class where students closely read and dissect each other’s work. Workshops can be very productive, since they offer the opportunity for lots of revision and rewriting. However, they also involve a lot of criticism and can be challenging for very sensitive people. Considerhow you'll react to someone not liking your writing or suggesting ways to improve it. Many creative writing majors also require a capstone project or creative BA thesis, whichrequires you to complete a substantive piece of work that's at or near publication ready. For studentswho are genuinely committed to publishing their writing, this project is an invaluable stepping stone. Some Schools Have Special Opportunities for Creative Writing Majors At schools with particularly strong writing programs, majors may have the opportunity to attend special readings or meetings with authors that aren't open to non-majors. They may also have priority for activities like working at the literary journal or university press. These kinds of perks are completely dependent on the school, however, so make sure to research the specific programs that you're interested in. Bestselling author Emma Donoghue reads from her novel "Room" (London Public Library/Flickr) Final Thoughts Creative writing majors offer a unique opportunity to focus on the craft of writing, but they aren't right for everyone. If the following statements apply to you, a creative writing major could be a great fit: You love to read and write. You take criticism well and don't mind other people reading your work. You want to pursue writing outside of the classroom as well as in it. More RecommendedReading Convinced you want to be a creative writing major? Check out our list of the best undergrad writing programs. Creative writing majors go on to a wide range of jobs. If you're exploring different career ideas, check out our guides on how to become a lawyer and how to become a teacher. If you're looking at colleges, also check out our guide on how to pick the best school for you and our list of the best college search websites. For those of you interested in particularly selective schools, we haveaguide to getting into Ivy League schools written bya Harvard grad. Want to improve your SAT score by 160points or your ACT score by 4 points?We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download it for free now:

Sunday, November 3, 2019

Strategic Perspectives, TESLA Company Case Study

Strategic Perspectives, TESLA Company - Case Study Example In particular, this paper looks at PESTEL analysis and Porter’s 5 Forces Model as they relate to Tesla Motors. The report also assesses the value chain and resource base view of Tesla Motors with the intension of determining the key competencies and capabilities of the company. Finally, the paper explores the business level strategy and PR crises of Tesla Motors within the short span that it has been in existence. Tesla Motors have been in operation since Nikola Tesla, alongside JB Straubel and Elon Musk, founded it. Since its inception, the automobile company has been growing in terms of revenue and scale of operation largely because of its innovative strategies and growth of the industry. For example, Elon Musk, who is the current CEO of Tesla Motors, announced the first profitable Quarter for the company in March 2013. With Tesla Roadster as the company’s first production, cars, Tesla Motors has advanced over the years to design and manufacture Model S and cars with electric powertrains. Owing to the dynamic nature of the automobile industry and the Public Relations Crises that many companies within the automobile industry, Tesla included, undergo, it is important to carry out a thorough analysis in order to establish the financial and strategic position of Tesla Motors. Some of the major analyses that are crucial in Tesla motors case include strategic analysis, PR crises analysis, and the analysis of both internal & external environment of the company (Carlson 2013,  p. 206).